Illustration by ©Daniel_Caballero

Amorelie – Experimenting with sex toy billboards across Berlin

Summer love in Berlin got a little more in-your-face this year when sex toy manufacturer Amorelie, founded by Lea-Sophie Cramer and Sebastian Pollok, erected 200 billboards across the city with giant photos of vibrators. Sure, the billboards sparked some public outrage; but Amorelie benefited from resulting sales. What if a child asks about the content of the posters? Company spokesperson Johanna Rief said parents could simply say, “They are toys for grown-ups.” Startup will now get the chance to experiment more with its new office in Paris and acquisition by ProSiebenSat1.

Link to the Startup Website: www.amorelie.de

About Amorelie Berlin based startup has created one of the leading top-of-mind consumer brands and online shops for a better love life for singles & couples. Amorelie was founded in 2013 and has grown into the market leader within our customer group. Read more