Illustration by ©akyanyme.com

HelloFresh – Berlin’s fresh food subscription unicorn

British investor Baillie Gifford purchased a stake in HelloFresh for €75 million. The Rocket startup is now valued at €2.6 billion, which has catapulted it to unicorn status. HelloFresh is currently the largest fresh food subscription company worldwide, operating in 7 markets. Its number of active subscribers grew by 429% in the first half of 2015, and the company currently sells more than 4 million meals per month. They announced an Initial Public Offering (IPO) of equity on October 28 but delayed the sale due to concerns about investor demand and valuation in a volatile market.

Link to the Startup Website: www.hellofresh.de

About HelloFresh Tired of wasting time at the grocery store? On average, 90 minutes are spent on weekly grocery shopping! Berlin startup HelloFresh wants to give you more time for your children, family, friends, and time for that book you could never finish! Read more