Before co-founding Endomondo, I worked at McKinsey & Company, where I met my two other founding members. Although I enjoyed working there, I was missing a greater purpose. We felt a desire to make an impact on the way people live, so in 2007, we left to pursue our entrepreneurial dream. I’ve always had this desire to build something tangible. I guess you could say it’s in my genes. My grandfather started a retail chain in 1947 and kept it in the family, so I grew up witnessing this entrepreneurial lifestyle. Leaving my job behind was a bit daunting, but it felt like the right move.
When my two co-founders and I set out to create Endomondo, we wanted to help people lead more active lives by giving them the motivation to exercise. It wasn’t always easy to get others to share our enthusiasm, but I’m a competitive person, and I get energized when someone says something can’t be done. Sure, there have been setbacks and obstacles. But this journey has helped me grow, and has helped Endomondo grow as well. Last year, we joined forces with Under Armour. I know that this is only the beginning and I can’t wait to see what the future holds. I still feel like we are just getting started.