With 60.000m² of selling space and 50.000 visitors each day, KaDeWe is the largest department store of continental Europe. Its eight floors are dedicated to the retail sale of luxury merchandise but floors 6 and 7 are entirely devoted. The 6th floor is world-famous for its gourmet delicacies.
Link to Photo-Location: www.kadewe.de
Minodes – Berlin based Big Data Startup for Stationary Retail
Minodes is a comprehensive big data analytics solution for stationary retail. By integrating and analyzing data from a network of technology sources, including Wi-Fi sensors, beacons and camera systems, Minodes provides retailers insights into the offline customer journey. Retailers are enabled to optimize shop floor and marketing and to create personalized location-based mobile marketing for consumer-oriented shopping experiences. Further, Minodes is among the first to generate linkages between online and offline customer journeys, thereby offering true Omni-channel solutions. Minodes was founded by Tim Wegner and Alexander Köth in July 2013. The company has over 5000 sensors deployed across more than 50 major international and national retail chains. Additionally, the world’s top management consultancies utilize Minodes services to optimally advise their retail clients. Minodes is currently pursuing further international expansion of its client portfolio and technology partner network.
Link to Startup-Website: www.minodes.com
Our partner site HEY STARTUPS has visited Minodes in their office. Here´s the video:
How to equip brick and mortar retailers to face the continuously growing influence of the online commerce? Inspired by this question, an idea started growing in the heads of Minode´s founders: To bring analytical online tools to the offline world and help retailers to gain a better and deeper understanding of their in-store operations and customers. By providing trusted and insightful data on customer behavior, Minodes enables retailers to tackle their individual challenges and reach their goals. So the real question is, what can they do for? The two founders of berlin-based Startup Minodes, Tim Wegner and Alexander Köth started off their careers in distinct professional fields – having worked in business consultancy, retail and internet start-ups at top players like McKinsey and OC&C.