Berlin startup Book A Tiger

Claude Ritter (Co-Founder, CMO) and Nikita Fahrenholz (Co-Founder, CEO) © Jasper Kettner

Book A Tiger

Next Generation Facility Management

Facility Services
Founded in 2013
95 employees
Funding Undisclosed

Book A Tiger is the pioneer in digitising the facility management industry. Operating at the intersection of technology and facility services, Book A Tiger operates a platform that provides customers with the possibility to access services such as office cleaning in an easy and convenient way, while giving partner companies the opportunity to increase their revenue without any additional overhead. They’re active in four countries and plan to become market leader in Europe. Website

Interview with Book A Tiger

What inspired you to found your startup?

The initial idea was based on Claude looking for help to assemble a shelf. It would have been very cool to be able to simply book somebody to help with the assembly instantly. We agreed that the services space in general is not digitised yet and we decided to start with cleaning as a first vertical. Little did we know that cleaning is actually more complex that we though so we are still mostly focussed on the cleaning vertical.

How do you define success for yourself and your company?

Providing a service that makes our customers happy. Being a good partner for the service companies that we work with. Providing a workplace for our employees that they enjoy going to every day.

Is there anything you’d do differently if you could do it again?

Start with a smaller budget for the first 12 months and increase spend later.

What problem does your product solve?

Book A Tiger enables customers to access facility related services, such as office cleaning, in a easy and seamless way. No more faxing contracts, paper feedback forms or week-long ramp up periods. We turn facility services into a 21st century experience by providing a digital interface for customers and a platform that streamlines processes for a better overall service experience.

Where do you see your company in 1/5/10 years?

1 Year: BOOK A TIGER will be recognised in the facility management space as clear digital leader. 5 Years: We will be managing multiple large objects, such as airports and compete with large incumbent facility management companies. 10 Years: We are an internationally recognised facility management companies with multinational customers.

How are you different?

There is no other digital facility management company out there. We provide a a customer interface and a partner platform that no other large incumbent has or can build in a short period of time.

How often does your product/service show up in a user’s day or week?

Depending on the frequency our services are booked, up to every day.

Impact: how are you doing good and building a better future?

We are combatting the black market in the cleaning industry by working with employed cleaners and by paying our partner companies fairly so that they in turn are able to fairly compensate their employees.

How has the startup scene in Berlin changed?

It has grown massively. More money, more companies, more events. Also the level of sophistication in all areas has increased by a magnitude.

What are the pros and cons of launching your startup from Berlin?

Many pros, few cons (shitty airport situation).

Book A Tiger was featured in “The Hundert Vol. 10 – Startups of Berlin“, October 2017.

The picture above was taken at:

East Side Gallery

At 1316 metres long, the East Side Gallery in Friedrichshain is the longest continuous section of the Berlin Wall still in existence. Immediately after the wall came down, 118 artists from 21 countries began painting the wall, with 110 paintings now being on exhibit.

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