© Saskia Uppenkamp
Tom Gibbons (Co-Founder, VP Product Experience and Design), Lewis Gersh (Co-Founder, CEO) and Rob Victor (Co-Founder, CTO)

Location: The twenty metre long Bowery Wall is a huge canvas for urban art, exhibiting work by some of the world’s top street artists. Pictured here is ‘The Story of My Life’ by Logan Hicks, a detailed stencilled mural that offers a personal celebration of the artist’s friends, family and life in the city.

PebblePost – Programmatic direct marketing using the world’s intent data

Marketing Technology
Founded in 2015
20 employees
Funding $8M / 2 rounds

PebblePost invented Programmatic Direct Mail® to transform real-time online activity into personalized, dynamically rendered direct mail that’s delivered into postal hubs within 12-24 hours, every day. The company’s patent pending digital-to-direct mail platform delivers the world’s first real-time tools for the channel, including segmentation, campaign management, analytics and optimization. PebblePost combines the power of intent data with the effectiveness of in-home to achieve far higher response, conversion rates and ROAS. They are a venture-backed company based in NYC.

This article was published in “the Hundert Vol. 9 – Startups of New York“, December 2016.