© Saskia Uppenkamp
Benjamin Barokas (Co-Founder, CEO), Brian Kane (Co-Founder, COO), Geir Magnusson Jr. (Co-Founder, CTO), Jeroen Seghers (Co-Founder, CMO) and Maxwell Newbould (Co-Founder, VP of Engineering)

Location: Madison Square Park has been a public space since 1686. It had a role in the birth of baseball: in the 1840s amateur teams gathered here to play and rules were first codified. Today it is a pleasant space with artworks, greenery and free Wi-Fi.

Sourcepoint – Creating compensation choice for publishers and consumers

Digital Content Compensation
Founded in 2015
23 employees
Funding $10M / 1 round

Sourcepoint is a content compensation platform that works with the world’s largest publishers to offer consumers a range of compensation choices to enjoy the content they love, aiming to create a more balanced and sustainable media ecosystem. Sourcepoint’s technology enables publishers to engage in dialogue with their audience at scale about content compensation preferences. By doing so, publishers can offer their users a more customized experience, where consumers are agreeing to compensate the publisher for their content in a transparent and explicit way. Founded in 2015, Sourcepoint is lead by CEO Ben Barokas and a founding team with 50+ years of collective experience catering to the unique needs of premium publishers. Investors include Foundry Group, Spark Capital, Greycroft and Accel Partners.

This article was published in “the Hundert Vol. 9 – Startups of New York“, December 2016.